
Autumn/Winter 2027-28 · Mood 02
Smoke & Ash
Grey casts and soft shadows.
Smoke & Ash softens the winter palette with hazy greys and smoky blues — moody, muted and easy to wear.
Grey-cast indigos fade into silvery highlights, bridging the gap between blue and black.
Specifications
- Weight
- 10 – 13 oz
- Construction
- 3×1 twill, comfort stretch
- Finish
- Matte, soft hand
- Wash
- Grey-cast fades, silver tint
Silhouettes
Slim straight · Balloon leg · Overshirt · Longline jacket
Colour
Charcoal
#33373D
Ash
#7C8088
Smoke
#A6ABB2
Fog
#D3D6DA
Dirty Blue
#5C6B7E
Concepts

Hazy
Dark, smoky shades at the starting point that turn into a nice sun-bleached look after wash treatments. A color that can be used in both summer and winter.

Cool Gray
An eco-friendly gray that saves up to 50% energy in the dyeing stage. It also fades out easily in the industrial laundry process, saving time, energy and chemicals.

Shadow
Introduces rich depth through layered, muted tones. With anthracite overlays and matte finishes, this concept fades from deep shadow black to subtle seasonal base hues, which is perfect for storytelling in tonal, moody denim collections.

Fade Black
A black that fades out easily in the industrial laundry process, turning into a nice silver-cast shade with a fresh look. Saves time, energy and water.
Enquire
Interested in Smoke & Ash? Talk to our team about fabrics, development and samples. Contact us
