Sustainability

Denim, Made Responsibly

Every denim fabric starts out green before it turns blue in the air — and green is how we make it, too. Square prioritizes nature preservation and ecological balance, with every process designed around resource conservation, waste reduction, and pollution control.

Our site sits within carefully preserved native landscaping, our biological treatment recovers and reuses water, and automated heat and energy recovery systems capture the heat, steam, and energy our units generate.

Water Management

Cutting Groundwater Use 90% by 2030

Treated, recycled water is steadily replacing groundwater across our production — Phase 1 is complete and Phase 2 is underway.

30% achievedTarget 90%

Groundwater use cut so far

Recycled ETP water in production

Less fresh water used

Less water per metre since 2021

Bales of recycled indigo fibre ready for spinning

Waste Management

Reduce · Reuse · Recycle

Waste is sorted at source into organic, recyclable, hazardous, and general streams, and every stream is reduced, reused, or recycled before anything is disposed of.

Reduce

Minimize the waste we create.

Reuse

Use materials more than once.

Recycle

Turn waste into new products.

Dispose

Handle what remains responsibly.

Less waste than our 2024 peak

Further reduction targeted by 2030

Kg of waste to cut by 2030

Chemical Management

Managed Safely, Start to Finish

Safe chemicals · Safe people · Clean environment. Every chemical we use follows a controlled lifecycle — backed by clear labelling, Safety Data Sheets, and regular training.

Identify

Know every chemical and its hazards.

Store

Compatible containers in designated areas.

Handle

Safe procedures with proper PPE.

Use

Only what's needed, by standard procedure.

Dispose

According to legal requirements.

Review

Continually improve our practices.